Websites shouldn't be this hard.

We watched people spend hours trying to change a photo or update a headline. Call their nephew. Pay agencies for tiny edits. Put it off for months. That's broken. So we built something simpler.

Who this is for

We can't be everything to everyone. Here's who we built this for.

Built for

  • People who've had "update the website" on their to-do list for months
  • Business owners tired of paying $200 to change a photo
  • Anyone who's called their nephew for help three times

Not built for

  • Online stores with hundreds of products and shipping rules
  • Web apps like Airbnb or Uber (that's a different thing entirely)
  • Membership sites with complex payment tiers

How we think about this

A few things we believe that shape what we build.

If you have to read a manual, we failed

We test every feature with people who've never built a website. If they get stuck, we fix it.

Fast means respecting your time

Pages load quickly. Edits save instantly. Publishing takes one click. We don't waste your afternoon.

No surprises

One price. All features included. No "contact sales" buttons. No gotchas in the fine print.

Your website is a tool, not a trophy

It should bring you customers, not just compliments. We focus on what actually helps your business.

Try it yourself.

Paste your URL or start fresh. See what's possible.

No credit card. No commitment.